As an association, the WSA provides support to the promotion of both great and humble wine and food treasures along with their territories, by means of in-depth training, supported by first class didactic aids. Fostering and organizing worldwide events also contribute to creating a cultural and market awareness to showcase the best of these unique products to the international marketplace. Not just wine, but also olive oil and other regional food products.

The highly experienced and renown tutors of Italian Sommelier Foundation are readily available to share their professional insight and experience with anyone who wishes to participate in the project.

In order to improve the overall training of professionals, several competitions will be planned on a year basis, including Best World Sommelier.